AI Insights · Timothy · January 2024
Q4 2023 Performance of Top Squad RPG Apps on Android in Brazil
Sensor Tower's analysis reveals the latest trends for the top five Squad RPG applications on Android in Brazil during the fourth quarter of 2023. A look at downloads, revenue, and active users shows the dynamic market performance.
In the final quarter of 2023, Squad RPGs continued to engage users on Android devices in Brazil. Sensor Tower data provides a snapshot of how five leading applications fared during this period.
Gacha Club, despite generating no revenue, maintained a consistent user base with weekly active users fluctuating between 360K and 480K. Downloads saw a slight upward trend towards the end of the quarter, peaking at approximately 39K in the last week of December.
Mortal Kombat: Onslaught, which was released in mid-October, experienced a strong start with over 112K downloads in its first week, though numbers gradually declined to around 8K by year's end. Revenue followed a decreasing trend, starting at nearly $3K and dropping to $396 by the last week of December. The weekly active users mirrored this pattern, starting at over 109K and decreasing to around 27K.
Dragonheir: Silent Gods showed a significant drop in downloads after its initial release in September, from 91K to about 7.5K by the end of December. Revenue also decreased over the quarter, from $10K to just under $5K. Active users peaked at over 107K in early October but saw a decline, stabilizing around 36K towards the quarter's close.
NARUTO X BORUTO NINJA VOLTAGE, a title from Bandai Namco, demonstrated a mixed trend. While weekly active users ranged from 44K to 65K, revenue saw significant spikes, particularly in late November and early December, reaching up to $13K. Downloads remained fairly steady, with a notable increase to over 25K in mid-November.
Lastly, ONE PIECE TREASURE CRUISE also from Bandai Namco, had a fluctuating but overall declining trend in downloads, from 23K to 7.3K, while revenue saw an increase in the last week of December to over $2K. Active users experienced a high of over 63K in mid-November but ended the quarter with around 30K.
For more detailed insights and analysis, readers are encouraged to visit Sensor Tower. The data presented underscores the dynamic nature of the Squad RPG category on the Android platform in Brazil, reflecting user engagement and market trends.